Less reflection, more you.

Step 1

Pick up the Crizal® frame from the pedestal and put it on.

Step 2

Tap the button to start the video call and center yourself in the frame.

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You

India

End Call

Crizal® Natural Look™

Crizal®’s most discreet anti-reflective coating*1

Perfect, stay still!

3 2 1
Competitor Video Poster

Jane

France

Main competitor

Anti-reflective coating with visible colored reflections

Advanced Aesthetic Technology™ minimizes both the light and color intensity of reflection on the front side of the lens.

*Based on IEC consumer preference testing (n=61; six lighting scenarios) and an EUROSYN expert-panel evaluation (n=15) comparing selected Crizal® products and external competitor anti-reflective coatings on 1.6-index clear lenses. Crizal® Natural Look™ demonstrated higher consumer preference for eye visibility, aesthetic appeal, and high discretion across test conditions. Expert panel evaluation highlighted Crizal® Natural Look™’s performance for eye visibility, mirror effect, colour consistency, and skin-tone shift. 1. EssilorLuxottica (2025). Internal data on file.

Calling

. . .
Step 1

Pick up the Crizal® frame from the pedestal and put it on.

Step 2

Position yourself in the frame and tap START to take your photo.

Back

Perfect, stay still!

3 2 1
QR code download foto

Scan the QR code to see your campaign photo on your phone.

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Captured photo preview

Happy with the result?